15 Tips For Self Promotion

30 Jun

Freelancing is not easy. Designers out there are good and they are getting better every day, not to mention the up and coming talents who spring forth from the mist of anonymity daily. This leads me to believe that competition for jobs is more real than ever. What’s more, if you take a closer look at the css galleries, many designers portfolios are made up of the same work. Do not go that route. Create for yourself and promote yourself with your work.

It’s not easy to stand out of the crowd as it used to be just a few years ago, but these tips should help you get ahead.

1. Try and be really unique
2. Find your strengths (e.g. wordpress design)
3. Build a brand around you as it’s yourself whom you are selling
4. Create a one-off portfolio focusing on your strongest skill
5. Draft a carefully-wrought CV in PDF format
6. Send your portfolio’s address to all of the css galleries
7. Find job assignments on the most popular job boards
8. Answer all the incoming client emails
9. Write quality-posts in your blog
10. Set up a Twitter account and follow the best ones in the trade
11. Register at LinkedIn
12. Promote yourself at popular blogs and forums
13. Run targeted advertisements
14. Join one of the professional organizations of webdesigners
15. Don’t you ever give it up!

Conclusion

Not giving up is a big one. Like all good things it comes with time and experience. Not everyone can become a successful freelancer over night. If you have any other tips to put on the table leave them in the comments for us all.


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12 Responses to “15 Tips For Self Promotion”

  1. Sheldon Evans 30. Jun, 2010 at 12:07 pm #

    Nice post and to the point. This one is going to help a lot of designers struggling to brand themselves.

    • Lucas Cobb 01. Jul, 2010 at 8:39 am #

      That is a struggle we all deal with daily. Self promotion only works if you are out there doing the work. Follow these steps and come up with some of your own and you will do just fine.

  2. Designi1 30. Jun, 2010 at 12:49 pm #

    Like you said no one can be a great freelancer to fast.. As i use to say, be passionate and passioned, never forget that we all are in a image world and you can see design in every place you go. Pay attention…. because sometimes we just need some more visual culture to be inspired.

    Great post and tips.

    • Lucas Cobb 01. Jul, 2010 at 8:40 am #

      Great words of wisdom to follow in everyday life. Thank you for that advice.

  3. Aminul Islam Sajib 02. Jul, 2010 at 4:38 pm #

    Good short post. Sometimes people get really mad when they see someone self-promoting.

    • Lucas Cobb 04. Jul, 2010 at 12:50 pm #

      Glad you liked it and you have a great blog by the way.

  4. SuccessLadder 02. Jul, 2010 at 6:08 pm #

    Great post, very informative. Keep up the good work, Thanks.

    • Lucas Cobb 04. Jul, 2010 at 12:49 pm #

      Always will. Glad you liked the post.

  5. Lire 09. Jul, 2010 at 5:00 pm #

    Hola!
    Gracias, por darme estos tips, espero llevarlos a cabo, son una novata en diseñar, y me gustaria desarrollarme mas en esto, empecé (puede decirse que por coincidencia) pero, es muy interesante y me paso buscando y creando, claro, hasta donde puedo.
    Una vez mas gracias.
    Gad bless you. (Disculpa sino esta bien escrito, casi no se ingles, jajaja)

    • Lucas Cobb 09. Jul, 2010 at 8:26 pm #

      Glad you liked the tips Lire. Muchas Gracias Amigo.

Trackbacks and Pingbacks

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